The Millennials and the Mobile Apps

 The millennials are the definite audience today to target with a mobile application. As per the statistica.com, it is estimated that the mobile user number will reach 4.77 billion across the globe and 80% of it are the people between the age of 18 to 27. and, the Research Live says that on an average, the young people check their smartphones 387 times per day. By providing the apps they prefer, it is worth for a mobile app development company to reap success. Rightly, the millennials are the markets that the company may not afford to miss out.

The reports suggest that the millennials across the world are all fond of apps that belong to the same categories. To mention a few, they are entertainment which includes movies, music, and games; social networks; photo editors; financial services; the messenger or the chat; health and fitness; location-based services and dating apps, and so forth.

Before moving further, let us investigate further, how and why these categories of apps attract the millennial sector.

• The generation today are accustomed to mobiles invariably, as technology is a part of their lives since they are born. The dating attitude, find a career path, save money, entertain oneself or when with friends at a high-tech level, health and fitness consciousness, charity and personality development are the areas of concern and botherations for the young people.
  

• Obviously, the mobile solutions that can educate them, help to manage their finance and fun carry the great potential to reach success. It is high time that the Mobile application development services utilize these opportunities towards profitability by making apps on these segments.

• Evidently, most of the millennials are probably the students. By making a general query about their life activity, it is an accepted fact that they wake up at around 7 am, take conveyance, reach school or college, reach back home, relax, have fun and do homework. And, their free time is spent with friends at a cafe bar, part time jobs, or dedicated to fine tune their hobbies.

• At this stage of their life, reaping benefits through iOS or the android app development platform on loyalty with coupons, fitness trackers, chat apps, event planners works as the great solution.

• And, to add-on to the list, the social apps attract the young people as they seek attention, affirmation, a vent to address their interests, find a higher meaning of life through the communities, and so forth that make them realize their social values.

In a nutshell, if the mobile apps appeal the millennials and help them to build their online persona, then it is bound to bring profit to the company in no time.

How and Where to Hire Magento Developers for Your Project?

It is a fact that most of the business persons today unanimously opt for Magento e-commerce platform to create their web store. However, while considering for hiring of an expert Magento developer in Adelaide or Perth as per one’s business establishment, there are several things to be considered. Let us have a general outlook about hiring the developers. The following are the points to be considered while doing so.

The developer may be available for a certain period of time to fix any important issue and may not be able to dedicate his whole time for the client. Depending on the project needs like a new project or the ongoing one, it is necessary to look for a long term commitment or for a small ongoing project. There is also option that the developer could be given a test project and sign the contract if things are satisfied. 

In general, it is recommended to contract a well-renowned Web Development Company, Australia rather than opting for a freelancer or multiple freelancers. A web agency would have a dedicated project manager which saves lot of time and stress concerned with the project assignment and its delivery.

It is recommended to opt for quality services rather than the cheapest services. By allotting cheap services, there may raise a situation that one has to look for developers again to fix the issues which would cost more money, time and stress. It is necessary to evaluate the project needs and hire as required. Sometimes, the location of the developer also turns out to be costly. For instance, the developer at place A may ask for $75-$90/hour whereas the person at place B may charge $15-$25/hour for the same work.

It is also essential to know the competencies of the Magento developers in Adelaide like the skill in frameworks, languages, experience, working knowledge, and, so forth.

Moving further, let us see where we can find the developers. The best places to find them are obviously the first one is personal network. It is better to ask the friends and colleagues. They may know someone in person or might have hired them for their work, and so forth. Thus, they make a true guide for choosing the developers. By hiring someone who has already been tested, the risk could be minimized. 

The Magento solution partners would help with all types of implementations as they have access with the trainers and support services from Magento. Though they may be costlier, it would be worth it and carries long term benefits.

How To Leverage Web Design To Boost Sales For Magento Store

Success in e-commerce business greatly depends on aesthetics of an online store. Customers shop on the basis of what they see on the screen. For this reason, a website that has an appealing presentation is bound to do well. Magento is a good choice to create good-looking and high-performance online stores. The platform has a range of features that enable you to create an impressive design. Therefore, website design is something that you must discuss while availing Magento web development services.

Here are some ways that a well-designed website can be used to boost the sales for your business. 

Read More: Content Source

Why Magento Serves As An Ideal Platform For An Online Fashion Store

The dynamic nature of fashion industry makes customer acquisition a huge challenge for the sellers. With trends changing at a consistent speed, it becomes important to reach out to the customers and tell them that you are keeping pace. Taking your fashion business online is a great idea as it facilitates constant connection with the shoppers. At the same time, you have to be sure about using the right platform for building your online store. This is vital for delivering a great shopping experience and converting the visitors into loyal shoppers. Magento, the popular e-commerce platform, makes a great choice for creating aesthetically superior and high-performance fashion websites. Its powerful features enable you to add amazing functionalities that guarantee excellent results for your store.

Read More: Content Source

Internet Marketing Plan To Build A Brand For Your Online Store

Today the best way to sell is on the internet but the huge competition in the online space makes it a challenge. While building a robust and attractive online store is one aspect of e-commerce success, creating a brand is another key aspect of the same. You may have hired the best Magento development company to take your business online, but nothing can be achieved till your brand becomes a recognized one. Online branding is very different from conventional branding as it requires your business cut through thousands of competitors and be visible to the buyers out there. For this purpose, you have to apply a perfect mix of internet marketing strategies that not only boost traffic to the store but also reflects you as a recognizable brand.

 Read More: Content Source

Internet Marketing Strategies To Influence Growth Of A Magento Store

Once you decide to take your business online, building an online store is the first thing to do. The store should be visibly appealing and functionally robust so that it gives an excellent shopping experience to the user. Magento makes an apt choice of a platform for developing such a store that has all the features you would want. But the job does not end with having one created by the best Magento development company. The real challenge is to get buyers who bring revenue and long-term branding so that your enterprise can sustain in the competitive e-commerce scenario.

Content Source: http://orangemantra.com.au/blog/internet-marketing-strategies-influence-growth-magento-store

Best Plugins to build an eCommerce website with WordPress in 2017

Wordpress is steadily gaining it's hold on the eCommerce sector, thanks to its set of wonderful plugins and available features that help in the development of a flawless online store. A beautiful storefront, rich interface, and a great deal of flexibility, all urges a client to employ it as the platform of choice during eCommerce Web Development. The year 2017 will witness further growth in WordPress and its usage as an eCommerce platform.


Now, there are many plugins available for WordPress that provide it extendability to be used as an eCommerce platform. Adding certain WordPress plugins can really be a game changer for your web store. Let's have a brief look at them for a better understanding.


1. WooCommerce- It has established itself as the most common plugin used for an eCommerce website. It offers a superb customisation to your website and is compatible with all sorts of website. The free and paid themes merges easily with the plugin, rendering the web store rich and stunning. PayPal integration, Sales reports, Different shipping options, and Inventory management are easy to manage through the Woocommerce plugin.


2. WP eCommerce- Before WooCommerce came into existence, WP eCommerce was in charge of guiding the WordPress Development for the creation of an enriched eStore. It also has amazing customisation features that help you to control the look and feel of your store. A streamlined checkout process, Multiple payment option support, and Completely customizable layout are the powerful features of WP eCommerce.


3. Jigoshop- Jigoshop offers a quick setup of your online shop and with a great deal of user-friendliness. It allows you to manage the store's inventory without any hassle. Also included in this plugin are the reporting features, that provides you a real-time performance analysis about your eStore. There are over 100 extensions available for Jigoshop that increases its functionality through Payment Gateways, Shipping methods, variable products and much more.


4. Easy Digital Downloads- It makes the selling of digital products a breeze. With the use of several add-ons, a great functionality can be achieved in its features. It provides modern day functions such as discount codes and unlimited file downloads, with an option to customize them as per your business needs. You can also track date, time, and even IP addresses of the customers, along with full data reporting for easily viewing statistics and making reports.


5. Marketpress- Provide an elegant shopping experience to your customers through the use of this plugin that demonstrates a high quality and impressive functionality. It is robust and flexible and eliminates the need of purchasing extra add-ons or special licenses as it singularly handles all of the eCommerce needs. Also available is a premium version of this plugin, which offers different payment options, additional store models, analytics tracking, and much more.


6. Cart66- It provides securely connected services to your eCommerce website and is a must have if you include a payment option via credit card. It can be easily integrated with Amazon S3 and helps you to sell the digital products easily. You can test the app through a free trial version which makes it easier for you to decide.


These are the essential plugins that will help you with the Web Application Development for your online store. Apart from them, there are thousands of other plugins and add-ons that increase the functionality of your website.