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Friday 18 November 2016

Measures you can take for favourable B2B eCommerce



The realm of the internet is on an exponential rise with each passing day. The B2B eCommerce has grown nearly to £100 billion in the yesteryear which is a magnificent amount. More people are getting connected to the internet as the time is marching forward. The eCommerce websites are serving as an excellent way to accelerate the business through the latest technology in Web Development Services. The future completely belongs to eCommerce as it is becoming the most feasible way to shop, and we as humans, have always preferred an easy way of doing things.

An effective eCommerce portal is indispensable for a successful online presence. To achieve your goals in any business there must be flawless communication between all the units and more importantly on both B2B and B2C fronts.

The Internet offers you a plethora of options to interact with different businesses to modify or directly purchase your products, that you want to deploy to your customers. Conduct a good analysis and choose a company that is best suitable to your requirements, along with being in your budget.

These are some tips you ought to consider for a favourable outcome in business-

1. Choose a simplistic platform: A simple but dominant platform is imperative to perform well in any online business. Most of the top websites depend on a chosen few platforms such as Magento, WooCommerce, and Shopify. Together they cover almost two-third of the market share and control their respective web portals in an efficient way. They offer scores of features and you may choose one of them depending on your basic needs.

Magento is highly advanced and is considered as the workhorse of the eCommerce market. What makes it the leader is that it offers both CMS and eCommerce solution along with highly scalable Magento Web Development. WooCommerce and Shopify are also versatile and simpler platforms to enhance your web store.


2. Multiple Payment Solutions: Because customers all over the world do not use one common Payment Gateway Solution, it is imminent to integrate multiple payment gateways to your website. It is important to provide an option to pay through the major debit and credit cards for the purchase they do. Also, integrating some famous wallets that customers frequently use will provide them with comfort and an enhanced user experience. An example of some famous gateways is Paypal, Amazon, Cashflow, etc.

3. A smooth EDI: It stands for Electronic Data Interchange and comprises of all the transactions that the data goes through over the course of a transaction. In B2B businesses there is an overwhelming amount of data that is exchanged between different companies. It is necessary to keep the trail of money and to keep a track of separate costs that are involved. Because many businesses are globalised and there are various types of duties and taxes that are included in big shipments of wholesale products, it is essential to maintain a solid hold on EDI. It is more profitable for business as using paper currency will create more complications and scope for error.

4.
Optimised transaction process: Transaction costs are an important aspect in the B2B business market. The payment process needs to be optimised for there is a difference in the cost of the goods while being purchased from a business and the costs are higher when a customer is buying them.
Different types of data are process during the whole process and include order receipt, invoicing, B2B and B2C billing, credit and debit card information, postal information and purchase data. An efficient credit card processing can be of valuable gains to your company as there are numerous orders placed in a single day.

5. Keep a check on Fraud:
There is a greater risk of fraud that creeps in along with the numerous benefits of online transactions. Keep yourself aware of the potential risks in the market and keep your web forum up-to-date and maintained with top notch security. Incidences of identity theft, chargeback, and friendly fraud are common in today's world. You can use an automated script to gathers data from your transactions. Maintain a score card of your transactions to maintain the risks of potential frauds or false positive scores.


The above-mentioned tips can help you astoundingly in the creation of a bright and growing B2B eCommerce business. Work on your strategic plan with due diligence to achieve success with your B2B eCommerce. You can also take assistance from an eCommerce Web Development company for the above-mentioned points.

Tuesday 8 November 2016

4 Measures Which Can Boost The Performance Of A Responsive Site



With a huge percentage of internet users accessing the internet through mobile and tablet devices, it has become important for individuals and businesses to make a website responsive during the web application development process itself. A responsive site not only ensures a great user experience for a range of non-desktop users but also assures quality search engine rankings on mobile. Moreover, a responsive design ensures that an individual or business does not have to create different websites for different devices, saving time and efforts. While the advantages of employing responsive website design are many, it carries a slight disadvantage: that of reducing site performance. That is because all the content and scripts of a responsive site are delivered at the same instance in a device where the site is being viewed.

Fortunately, the disadvantage can be tackled by adopting a few key measures which are as follows:

Image  Optimization

Images take up the biggest sizes of a website. Sending these big files on non-desktop devices automatically decreases site performance. Therefore, to ensure a mobile site runs optimally, it is ideal to use compressed images which adapt to different screen sizes. I other words, reduce the size of the images sent to mobile devices by compressing them and making them responsive. One way to make images responsive is deploying the CSS image resizing method wherein the height of an image remains constant and the width is made to vary according to different devices.

Minimize The Number Of Functionalities 

Keeping the number of functionalities in a mobile site equal to those of the original desktop site can lead to an overcrowded and slow user experience. So, try to get rid of excessive functionalities. It is highly advisable to sit with your Responsive Website Design Service provider and devise ways to keep the number of functionalities of mobile and tablet devices to a minimum.

Keep The Number Of HTTP Requests Minimum

The old and tested way to optimize the performance of any website is to keep the number of HTTP requests of a site minimum. To minimize the number of HTTP requests, you can minimize the number of site components and bundle images into a single file through the use of CSS sprites.

Minimize The Content
Another way to optimize the performance of a responsive site is by having less content on the site. Try to remove content which seems unnecessary. Additionally, shift scripts to the end of the HTML template, so as to avoid blocking. This speeds up the loading rate of primary content.


A slow-loading website can lead to a decreased bounce rate, further adversely affecting a business. This makes it necessary to ensure an optimum site performance.

A poor user experience on mobile combined with poor site performance are the recipe for a decreased bounce rate. While the user experience can be optimized by implementing responsive site design, it does not ensure an optimum site performance on mobile. However,  by implementing the above-mentioned measures, we can ensure that a site not only adapts to different screen sizes optimally but also performs effectively.