The Millennials and the Mobile Apps

 The millennials are the definite audience today to target with a mobile application. As per the statistica.com, it is estimated that the mobile user number will reach 4.77 billion across the globe and 80% of it are the people between the age of 18 to 27. and, the Research Live says that on an average, the young people check their smartphones 387 times per day. By providing the apps they prefer, it is worth for a mobile app development company to reap success. Rightly, the millennials are the markets that the company may not afford to miss out.

The reports suggest that the millennials across the world are all fond of apps that belong to the same categories. To mention a few, they are entertainment which includes movies, music, and games; social networks; photo editors; financial services; the messenger or the chat; health and fitness; location-based services and dating apps, and so forth.

Before moving further, let us investigate further, how and why these categories of apps attract the millennial sector.

• The generation today are accustomed to mobiles invariably, as technology is a part of their lives since they are born. The dating attitude, find a career path, save money, entertain oneself or when with friends at a high-tech level, health and fitness consciousness, charity and personality development are the areas of concern and botherations for the young people.
  

• Obviously, the mobile solutions that can educate them, help to manage their finance and fun carry the great potential to reach success. It is high time that the Mobile application development services utilize these opportunities towards profitability by making apps on these segments.

• Evidently, most of the millennials are probably the students. By making a general query about their life activity, it is an accepted fact that they wake up at around 7 am, take conveyance, reach school or college, reach back home, relax, have fun and do homework. And, their free time is spent with friends at a cafe bar, part time jobs, or dedicated to fine tune their hobbies.

• At this stage of their life, reaping benefits through iOS or the android app development platform on loyalty with coupons, fitness trackers, chat apps, event planners works as the great solution.

• And, to add-on to the list, the social apps attract the young people as they seek attention, affirmation, a vent to address their interests, find a higher meaning of life through the communities, and so forth that make them realize their social values.

In a nutshell, if the mobile apps appeal the millennials and help them to build their online persona, then it is bound to bring profit to the company in no time.

How and Where to Hire Magento Developers for Your Project?

It is a fact that most of the business persons today unanimously opt for Magento e-commerce platform to create their web store. However, while considering for hiring of an expert Magento developer in Adelaide or Perth as per one’s business establishment, there are several things to be considered. Let us have a general outlook about hiring the developers. The following are the points to be considered while doing so.

The developer may be available for a certain period of time to fix any important issue and may not be able to dedicate his whole time for the client. Depending on the project needs like a new project or the ongoing one, it is necessary to look for a long term commitment or for a small ongoing project. There is also option that the developer could be given a test project and sign the contract if things are satisfied. 

In general, it is recommended to contract a well-renowned Web Development Company, Australia rather than opting for a freelancer or multiple freelancers. A web agency would have a dedicated project manager which saves lot of time and stress concerned with the project assignment and its delivery.

It is recommended to opt for quality services rather than the cheapest services. By allotting cheap services, there may raise a situation that one has to look for developers again to fix the issues which would cost more money, time and stress. It is necessary to evaluate the project needs and hire as required. Sometimes, the location of the developer also turns out to be costly. For instance, the developer at place A may ask for $75-$90/hour whereas the person at place B may charge $15-$25/hour for the same work.

It is also essential to know the competencies of the Magento developers in Adelaide like the skill in frameworks, languages, experience, working knowledge, and, so forth.

Moving further, let us see where we can find the developers. The best places to find them are obviously the first one is personal network. It is better to ask the friends and colleagues. They may know someone in person or might have hired them for their work, and so forth. Thus, they make a true guide for choosing the developers. By hiring someone who has already been tested, the risk could be minimized. 

The Magento solution partners would help with all types of implementations as they have access with the trainers and support services from Magento. Though they may be costlier, it would be worth it and carries long term benefits.

How To Leverage Web Design To Boost Sales For Magento Store

Success in e-commerce business greatly depends on aesthetics of an online store. Customers shop on the basis of what they see on the screen. For this reason, a website that has an appealing presentation is bound to do well. Magento is a good choice to create good-looking and high-performance online stores. The platform has a range of features that enable you to create an impressive design. Therefore, website design is something that you must discuss while availing Magento web development services.

Here are some ways that a well-designed website can be used to boost the sales for your business. 

Read More: Content Source

Why Magento Serves As An Ideal Platform For An Online Fashion Store

The dynamic nature of fashion industry makes customer acquisition a huge challenge for the sellers. With trends changing at a consistent speed, it becomes important to reach out to the customers and tell them that you are keeping pace. Taking your fashion business online is a great idea as it facilitates constant connection with the shoppers. At the same time, you have to be sure about using the right platform for building your online store. This is vital for delivering a great shopping experience and converting the visitors into loyal shoppers. Magento, the popular e-commerce platform, makes a great choice for creating aesthetically superior and high-performance fashion websites. Its powerful features enable you to add amazing functionalities that guarantee excellent results for your store.

Read More: Content Source

Internet Marketing Plan To Build A Brand For Your Online Store

Today the best way to sell is on the internet but the huge competition in the online space makes it a challenge. While building a robust and attractive online store is one aspect of e-commerce success, creating a brand is another key aspect of the same. You may have hired the best Magento development company to take your business online, but nothing can be achieved till your brand becomes a recognized one. Online branding is very different from conventional branding as it requires your business cut through thousands of competitors and be visible to the buyers out there. For this purpose, you have to apply a perfect mix of internet marketing strategies that not only boost traffic to the store but also reflects you as a recognizable brand.

 Read More: Content Source

Internet Marketing Strategies To Influence Growth Of A Magento Store

Once you decide to take your business online, building an online store is the first thing to do. The store should be visibly appealing and functionally robust so that it gives an excellent shopping experience to the user. Magento makes an apt choice of a platform for developing such a store that has all the features you would want. But the job does not end with having one created by the best Magento development company. The real challenge is to get buyers who bring revenue and long-term branding so that your enterprise can sustain in the competitive e-commerce scenario.

Content Source: http://orangemantra.com.au/blog/internet-marketing-strategies-influence-growth-magento-store

Best Plugins to build an eCommerce website with WordPress in 2017

Wordpress is steadily gaining it's hold on the eCommerce sector, thanks to its set of wonderful plugins and available features that help in the development of a flawless online store. A beautiful storefront, rich interface, and a great deal of flexibility, all urges a client to employ it as the platform of choice during eCommerce Web Development. The year 2017 will witness further growth in WordPress and its usage as an eCommerce platform.


Now, there are many plugins available for WordPress that provide it extendability to be used as an eCommerce platform. Adding certain WordPress plugins can really be a game changer for your web store. Let's have a brief look at them for a better understanding.


1. WooCommerce- It has established itself as the most common plugin used for an eCommerce website. It offers a superb customisation to your website and is compatible with all sorts of website. The free and paid themes merges easily with the plugin, rendering the web store rich and stunning. PayPal integration, Sales reports, Different shipping options, and Inventory management are easy to manage through the Woocommerce plugin.


2. WP eCommerce- Before WooCommerce came into existence, WP eCommerce was in charge of guiding the WordPress Development for the creation of an enriched eStore. It also has amazing customisation features that help you to control the look and feel of your store. A streamlined checkout process, Multiple payment option support, and Completely customizable layout are the powerful features of WP eCommerce.


3. Jigoshop- Jigoshop offers a quick setup of your online shop and with a great deal of user-friendliness. It allows you to manage the store's inventory without any hassle. Also included in this plugin are the reporting features, that provides you a real-time performance analysis about your eStore. There are over 100 extensions available for Jigoshop that increases its functionality through Payment Gateways, Shipping methods, variable products and much more.


4. Easy Digital Downloads- It makes the selling of digital products a breeze. With the use of several add-ons, a great functionality can be achieved in its features. It provides modern day functions such as discount codes and unlimited file downloads, with an option to customize them as per your business needs. You can also track date, time, and even IP addresses of the customers, along with full data reporting for easily viewing statistics and making reports.


5. Marketpress- Provide an elegant shopping experience to your customers through the use of this plugin that demonstrates a high quality and impressive functionality. It is robust and flexible and eliminates the need of purchasing extra add-ons or special licenses as it singularly handles all of the eCommerce needs. Also available is a premium version of this plugin, which offers different payment options, additional store models, analytics tracking, and much more.


6. Cart66- It provides securely connected services to your eCommerce website and is a must have if you include a payment option via credit card. It can be easily integrated with Amazon S3 and helps you to sell the digital products easily. You can test the app through a free trial version which makes it easier for you to decide.


These are the essential plugins that will help you with the Web Application Development for your online store. Apart from them, there are thousands of other plugins and add-ons that increase the functionality of your website.

Measures you can take for favourable B2B eCommerce

The realm of the internet is on an exponential rise with each passing day. The B2B eCommerce has grown nearly to £100 billion in the yesteryear which is a magnificent amount. More people are getting connected to the internet as the time is marching forward. The eCommerce websites are serving as an excellent way to accelerate the business through the latest technology in Web Development Services. The future completely belongs to eCommerce as it is becoming the most feasible way to shop, and we as humans, have always preferred an easy way of doing things.

An effective eCommerce portal is indispensable for a successful online presence. To achieve your goals in any business there must be flawless communication between all the units and more importantly on both B2B and B2C fronts.

The Internet offers you a plethora of options to interact with different businesses to modify or directly purchase your products, that you want to deploy to your customers. Conduct a good analysis and choose a company that is best suitable to your requirements, along with being in your budget.

These are some tips you ought to consider for a favourable outcome in business-

1. Choose a simplistic platform: A simple but dominant platform is imperative to perform well in any online business. Most of the top websites depend on a chosen few platforms such as Magento, WooCommerce, and Shopify. Together they cover almost two-third of the market share and control their respective web portals in an efficient way. They offer scores of features and you may choose one of them depending on your basic needs.

Magento is highly advanced and is considered as the workhorse of the eCommerce market. What makes it the leader is that it offers both CMS and eCommerce solution along with highly scalable Magento Web Development. WooCommerce and Shopify are also versatile and simpler platforms to enhance your web store.


2. Multiple Payment Solutions: Because customers all over the world do not use one common Payment Gateway Solution, it is imminent to integrate multiple payment gateways to your website. It is important to provide an option to pay through the major debit and credit cards for the purchase they do. Also, integrating some famous wallets that customers frequently use will provide them with comfort and an enhanced user experience. An example of some famous gateways is Paypal, Amazon, Cashflow, etc.

3. A smooth EDI: It stands for Electronic Data Interchange and comprises of all the transactions that the data goes through over the course of a transaction. In B2B businesses there is an overwhelming amount of data that is exchanged between different companies. It is necessary to keep the trail of money and to keep a track of separate costs that are involved. Because many businesses are globalised and there are various types of duties and taxes that are included in big shipments of wholesale products, it is essential to maintain a solid hold on EDI. It is more profitable for business as using paper currency will create more complications and scope for error.

4. Optimised transaction process: Transaction costs are an important aspect in the B2B business market. The payment process needs to be optimised for there is a difference in the cost of the goods while being purchased from a business and the costs are higher when a customer is buying them.
Different types of data are process during the whole process and include order receipt, invoicing, B2B and B2C billing, credit and debit card information, postal information and purchase data. An efficient credit card processing can be of valuable gains to your company as there are numerous orders placed in a single day.

5. Keep a check on Fraud: There is a greater risk of fraud that creeps in along with the numerous benefits of online transactions. Keep yourself aware of the potential risks in the market and keep your web forum up-to-date and maintained with top notch security. Incidences of identity theft, chargeback, and friendly fraud are common in today's world. You can use an automated script to gathers data from your transactions. Maintain a score card of your transactions to maintain the risks of potential frauds or false positive scores.


The above-mentioned tips can help you astoundingly in the creation of a bright and growing B2B eCommerce business. Work on your strategic plan with due diligence to achieve success with your B2B eCommerce. You can also take assistance from an eCommerce Web Development company for the above-mentioned points.

4 Measures Which Can Boost The Performance Of A Responsive Site

With a huge percentage of internet users accessing the internet through mobile and tablet devices, it has become important for individuals and businesses to make a website responsive during the web application development process itself. A responsive site not only ensures a great user experience for a range of non-desktop users but also assures quality search engine rankings on mobile. Moreover, a responsive design ensures that an individual or business does not have to create different websites for different devices, saving time and efforts. While the advantages of employing responsive website design are many, it carries a slight disadvantage: that of reducing site performance. That is because all the content and scripts of a responsive site are delivered at the same instance in a device where the site is being viewed.

Fortunately, the disadvantage can be tackled by adopting a few key measures which are as follows:

Image  Optimization

Images take up the biggest sizes of a website. Sending these big files on non-desktop devices automatically decreases site performance. Therefore, to ensure a mobile site runs optimally, it is ideal to use compressed images which adapt to different screen sizes. I other words, reduce the size of the images sent to mobile devices by compressing them and making them responsive. One way to make images responsive is deploying the CSS image resizing method wherein the height of an image remains constant and the width is made to vary according to different devices.

Minimize The Number Of Functionalities 

Keeping the number of functionalities in a mobile site equal to those of the original desktop site can lead to an overcrowded and slow user experience. So, try to get rid of excessive functionalities. It is highly advisable to sit with your Responsive Website Design Service provider and devise ways to keep the number of functionalities of mobile and tablet devices to a minimum.

Keep The Number Of HTTP Requests Minimum

The old and tested way to optimize the performance of any website is to keep the number of HTTP requests of a site minimum. To minimize the number of HTTP requests, you can minimize the number of site components and bundle images into a single file through the use of CSS sprites.

Minimize The Content
Another way to optimize the performance of a responsive site is by having less content on the site. Try to remove content which seems unnecessary. Additionally, shift scripts to the end of the HTML template, so as to avoid blocking. This speeds up the loading rate of primary content.


A slow-loading website can lead to a decreased bounce rate, further adversely affecting a business. This makes it necessary to ensure an optimum site performance.

A poor user experience on mobile combined with poor site performance are the recipe for a decreased bounce rate. While the user experience can be optimized by implementing responsive site design, it does not ensure an optimum site performance on mobile. However,  by implementing the above-mentioned measures, we can ensure that a site not only adapts to different screen sizes optimally but also performs effectively.

How Internet Marketing can Take Your Business to Next Level?

Internet marketing is becoming popular day by day among companies after discovering benefits of promoting services and products online. It allows to make personal connection with consumers and delivering valuable content through personalized communication and low cost, or you can hire Internet marketing company for this purpose. Below given are various benefits of internet marketing that can take business to next level:

1. Convenience:

Internet marketing enables you to stay connected with consumers 24*7 without any worry of overtime payments for employees or store opening hours. Customers can learn about your product or business while sitting at the comfort of home. Some companies such as Zend framework development company are getting a lot out of internet marketing.

2. Cost:

It is important factor when talking about internet marketing campaign. The cost for starting online campaign is really low as compared to radio, TV ads, and can deliver long-term results.

3. Reach:

By marketing service or product online, you can overcome various barriers such as distance. Internet marketing can extend reach across the world and improves opportunity growth. Many companies had experienced this difference. 

4. Personalization:

You can customize your advertising techniques to target audience and ensure that your service and product will be recognized by them on time. It also offers direct communication between you and your customers to build better online presence. Any online marketing company can perform this is in efficient way.

5. Social Media:

Social media networks play a major role in advertising. With various social media networks including Facebook, LinkedIn and Twitter, one can easily embrace social media tools to online marketing campaign and take advantage of consumers.

6. Multitasking:

One of the main advantages of internet marketing is its ability to attend millions and millions of customers simultaneously. Many companies loves this feature.

7. Time Effective:

It is fast and easy to start as per your convenient time. For example, SEO company Australia has set up email marketing in matter of hours. Even you can do this for your business.

Today, consumers are buying services and products online. To set them apart from competition, Internet marketing is important. In nutshell, with the help of digital marketing company you can easily promote your service or product, and can improve consumer reach as well. 

Amazing WordPress Theme Development Tools for Your Website

The days have gone when WordPress was used only to create blogging sites, today WordPress is considered as the strongest and fully fledged content management system and there are numerous famous websites build on WordPress Platform.

The main attraction towards WordPress is the luxury to customize the blank template to your desired design and integrating customized functionalities. Today you will see numerous tools and software that will help you to develop your own theme or your own plugin to have the extra edge. If you look at any online marketing company, they would prefer to have their website developed using WordPress as it is considered as the best platform for online or digital marketing.

Here are list of some simple plug-ins that will help in the development of themes.

Firefox and Chrome Developer Tools

The major browsers have in-built tools that help in the editing of any site as they will allow you to view and edit HTML and CSS of the site, work with JavaScript and all this you can perform from your browser window. Wordpress theme development becomes fun when you use features like this.

Firebug

It is again extension of Firefox browser that has lately become the favorite of WordPress designers and developers and it has the capability that gives you the authority to make changes in any live site.

Web Developer

This is the best tool for the designers who are looking for a tool to develop responsive design.

Pictura

This is a free tool that allows you to browse through the vast image database of Flickr and then select the image that you want to use in your theme.

Free Icon Maker

Whenever a website or app is developed most of the time is spent on the designing of logo and icon. However, using tools like “free Icon Maker”, the Wordpress plugin development process becomes fun.

There are numerous other tools that can make your life very pleasant if you are into WordPress development.

Why Magento for eCommerce Website Development?

Today you look any corner of the digital eCommerce world you will see everybody talking about Magento platform and most of the online stores are developed on it. However, have you ever thought why this much hype? Why Magento is so popular? Is it really so good? Well, Magento has such features and functions that we will discuss that makes it reliable and popular.

Everybody know that WordPress is the strongest content management system available in the market but now magento also has developed similar system taking to closer to WordPress when it comes to CMS, Magento Community Edition is the solution as it can be downloaded freely. Today most of the Magento developer Melbourne are making use of this latest features to make their customer happier.

Read more: http://www.sooperarticles.com/internet-articles/web-development-articles/why-magento-ecommerce-website-development-1475836.html

Must Know Built-In Options in WordPress for Developers

Wordpress was launched for the people who enjoy blogging and it had taken the whole blogging market by a buzz, but today it has become one of the most popular eCommerce web development platform. It is also considered as the strongest content management system in the industry. Now the latest version of WordPress has many in-built options and functions that are very beneficial for the website owners.

Below mentioned are few of the latest built-in features:

Live Theme Preview

Now when you go through the list of themes that are inactive on the Manage theme page, you will see an option to preview that theme live. Once you click that option it will show you exactly how your website will look if that theme is selected.  

Read more: http://www.sooperarticles.com/internet-articles/web-development-articles/must-know-built-options-wordpress-developers-1475812.html

3 tips on How Magento is the Right Marketplace choice

The learning curve of Magento as a successful e-commerce platform is steep in nature. The choice of what platform to choose when building an e-commerce based website depends on how user friendly, optimized and cost effective it is. By stating that the learning curve is steep it is meant that in the beginning a bit of a struggle is involved in understanding this platform. Still, it is considered to be the right tool for the job.

3 tips to state that Magento is the right marketplace choice: -

Powerful and Flexible Platform –

Magento provides powerful features of reporting, immense customization's, manages complex calculations etc and this is the reason most serious website owners are risking to use it for their Magento web design and development purposes. Using its powerful admin panel and usage of XML modules one can customize their online marketplace in whatever manner they desire. 

Read more: https://www.apsense.com/article/3-tips-on-how-magento-is-the-right-marketplace-choice.html

Most Common Errors Faced By Developers While Working on WordPress with Solutions

It is common for a WordPress developer to try to get their hands on dirty codes and tricks in order to create unique and more attractive blogs. So, developers try with different codes, install different plug-ins and test various methods. However, while working in such way there are high chances of experiencing errors and many times it frustrates the developer.

Today we will discuss about various errors that are experienced by the developers and tricks to solve it.

Email retrieval of Lost Password not working

This is the most common error faced by the Wordpress development teams. Usually when the password is lost or forgotten, you click the option of “Lost your password?” abd get the link to reset the password, but if it is not working then you are stuck. However, you don’t have to worry there are other ways to retrieve it, you need to login to cPanel, go to phpMyAdmin that comes under databases and look for wp_users. There you check for your WordPress database and it will have your user name, once you click on your user name you get the option to reset the password by changing the value of user_pass. Your problem solved.

Read more: http://www.sooperarticles.com/internet-articles/web-development-articles/most-common-errors-faced-developers-while-working-wordpress-solutions-1470394.html

Magento 2.0 is All Set to Rewrite the E-commerce Business Methodology

The commerce has moved a long way from a bricks and mortar physical store into the online world and has rightly redefined the business methodology. Further, the new Magento 2 release has instigated an entirely different scenario where the merchants may predict the customer needs of different regions and get prepared accordingly to push sales.

Mark Lavelle, Magento CEO believes that the latest e-commerce platform, Magento 2.0 enables the merchant to live up to the digital demands of the customers. Lavelle said, "It's a fairly extensive re-architecting of what made Magento successful in the early days. We took the stuff that was added by users on along the way and integrated into the platform and it's now table stakes, rather than additional options."

Read more: http://www.sooperarticles.com/internet-articles/web-development-articles/magento-2-0-all-set-rewrite-e-commerce-business-methodology-1460027.html

The Popular WordPress Themes Of 2015 For Your Business

Owning a website has turned into the initial step to begin a business today as moving online is an obligatory issue. The main question that strikes their psyche is to pick the right platform that encourages them for e-trade, according to their business size and procedure. Also, in the endeavor, the businessmen contract the web development company and get their site created. Of many of the available platforms, WordPress has gained popularity as it is administrator and user-friendly.

In spite of the fact that WordPress was initially designed to address the bloggers, it distinctly stands as an exceptionally configurable Content Management System (CMS) today. Further, it includes aesthetic value and functionality through themes and plugins. There are endless themes accessible and are developing further to fit with the business growth requests. Furthermore, as innovation develops, extra themes are added that responds better to changing client needs. Henceforth, WordPress theme development has picked up traction to meet the different business needs of the day.

Read More: http://www.sooperarticles.com/internet-articles/web-development-articles/popular-wordpress-themes-2015-your-business-1455582.html

The Use Of Zend Framework In Magento Based E-commerce Websites

The Zend development has gained traction for web services and application development with PHP 5. It has 100 % objected-oriented coding, unique component structure and thus involved complicated systems are done effortlessly with perfection. It succeeds as the developer's favorite framework as one may create robust PHP based applications. As the maintenance issues are predictable, it is easy to manage the application. The ZF 2 utilises the novel features of the PHP 5.3 like the static binding, namespaces, closures, lambda functions, and etc.

Moving forward, it is used in the e-commerce platforms. For instance, Magento development is done by using Zend framework as its base for security and adaptability purpose of the base code. It facilitates the developer to create dynamic websites with less code. Its inherent opcode speed delivers execution support with zero effort and speeds up the static page delivery without disturbing the application. Magento and Zend together form the future of e-commerce, ensuring highest reliability required for running an enterprise. It is easy to start with irrespective of the platforms running such as Linux or the Microsoft windows. And in future, it is quite predictable that Magento team works with the Zend framework development company and ensure the availability of key functionality throughout the stack. More Info....

Top 2 Benefits of Choosing WordPress for Effective Web Application Development

Business organizations have always been looking for better ways to deal with their different activities and procedures. In general, they look forward to arranging the IT business that is expected to advance all the time and has new opportunities for everybody. Various programming can be purchased "off the rack" and connected straightforwardly to the different parts of any business. Nevertheless, these alternatives are not generally meet the expectations, as they are targeted at a specific business domain. Organizations generally have prerequisites that are exceptional and specific to their business, which they do not prefer to share with other associations. These particular needs must be satisfied by a custom web application development company. For better help, an organization can take get in touch with a web development service provider and take their customization services as required. More Info...

Key Points To Remember When Looking Forward To E-commerce Web Development

E-commerce is the biggest revolution that has transformed the life of almost everyone today. Ecommerce web development provides a media for online shopping to the people who are busy in their business and professional lives, so don't have enough time to visit shopping malls to purchase the things they need. In fact, people today have a great dependency on the Internet shopping and the media provides them with so many options at a price much easier to afford.

Internet shopping aims at providing people the products and services at their homes. Professional web development services have taken the process to a new level. Their prime focus is on how to attract people and not on the quality of their products or services. Although their experts know how to grab website visitors, but they never forget some key points that make them stand out in the highly competitive market of the Internet shopping. Mentioned below are the key points to remember.

Read More: http://www.sooperarticles.com/internet-articles/web-development-articles/key-points-remember-when-looking-forward-e-commerce-web-development-1445069.html