4 Measures Which Can Boost The Performance Of A Responsive Site

With a huge percentage of internet users accessing the internet through mobile and tablet devices, it has become important for individuals and businesses to make a website responsive during the web application development process itself. A responsive site not only ensures a great user experience for a range of non-desktop users but also assures quality search engine rankings on mobile. Moreover, a responsive design ensures that an individual or business does not have to create different websites for different devices, saving time and efforts. While the advantages of employing responsive website design are many, it carries a slight disadvantage: that of reducing site performance. That is because all the content and scripts of a responsive site are delivered at the same instance in a device where the site is being viewed.

Fortunately, the disadvantage can be tackled by adopting a few key measures which are as follows:

Image  Optimization

Images take up the biggest sizes of a website. Sending these big files on non-desktop devices automatically decreases site performance. Therefore, to ensure a mobile site runs optimally, it is ideal to use compressed images which adapt to different screen sizes. I other words, reduce the size of the images sent to mobile devices by compressing them and making them responsive. One way to make images responsive is deploying the CSS image resizing method wherein the height of an image remains constant and the width is made to vary according to different devices.

Minimize The Number Of Functionalities 

Keeping the number of functionalities in a mobile site equal to those of the original desktop site can lead to an overcrowded and slow user experience. So, try to get rid of excessive functionalities. It is highly advisable to sit with your Responsive Website Design Service provider and devise ways to keep the number of functionalities of mobile and tablet devices to a minimum.

Keep The Number Of HTTP Requests Minimum

The old and tested way to optimize the performance of any website is to keep the number of HTTP requests of a site minimum. To minimize the number of HTTP requests, you can minimize the number of site components and bundle images into a single file through the use of CSS sprites.

Minimize The Content
Another way to optimize the performance of a responsive site is by having less content on the site. Try to remove content which seems unnecessary. Additionally, shift scripts to the end of the HTML template, so as to avoid blocking. This speeds up the loading rate of primary content.


A slow-loading website can lead to a decreased bounce rate, further adversely affecting a business. This makes it necessary to ensure an optimum site performance.

A poor user experience on mobile combined with poor site performance are the recipe for a decreased bounce rate. While the user experience can be optimized by implementing responsive site design, it does not ensure an optimum site performance on mobile. However,  by implementing the above-mentioned measures, we can ensure that a site not only adapts to different screen sizes optimally but also performs effectively.

How Internet Marketing can Take Your Business to Next Level?

Internet marketing is becoming popular day by day among companies after discovering benefits of promoting services and products online. It allows to make personal connection with consumers and delivering valuable content through personalized communication and low cost, or you can hire Internet marketing company for this purpose. Below given are various benefits of internet marketing that can take business to next level:

1. Convenience:

Internet marketing enables you to stay connected with consumers 24*7 without any worry of overtime payments for employees or store opening hours. Customers can learn about your product or business while sitting at the comfort of home. Some companies such as Zend framework development company are getting a lot out of internet marketing.

2. Cost:

It is important factor when talking about internet marketing campaign. The cost for starting online campaign is really low as compared to radio, TV ads, and can deliver long-term results.

3. Reach:

By marketing service or product online, you can overcome various barriers such as distance. Internet marketing can extend reach across the world and improves opportunity growth. Many companies had experienced this difference. 

4. Personalization:

You can customize your advertising techniques to target audience and ensure that your service and product will be recognized by them on time. It also offers direct communication between you and your customers to build better online presence. Any online marketing company can perform this is in efficient way.

5. Social Media:

Social media networks play a major role in advertising. With various social media networks including Facebook, LinkedIn and Twitter, one can easily embrace social media tools to online marketing campaign and take advantage of consumers.

6. Multitasking:

One of the main advantages of internet marketing is its ability to attend millions and millions of customers simultaneously. Many companies loves this feature.

7. Time Effective:

It is fast and easy to start as per your convenient time. For example, SEO company Australia has set up email marketing in matter of hours. Even you can do this for your business.

Today, consumers are buying services and products online. To set them apart from competition, Internet marketing is important. In nutshell, with the help of digital marketing company you can easily promote your service or product, and can improve consumer reach as well. 

Amazing WordPress Theme Development Tools for Your Website

The days have gone when WordPress was used only to create blogging sites, today WordPress is considered as the strongest and fully fledged content management system and there are numerous famous websites build on WordPress Platform.

The main attraction towards WordPress is the luxury to customize the blank template to your desired design and integrating customized functionalities. Today you will see numerous tools and software that will help you to develop your own theme or your own plugin to have the extra edge. If you look at any online marketing company, they would prefer to have their website developed using WordPress as it is considered as the best platform for online or digital marketing.

Here are list of some simple plug-ins that will help in the development of themes.

Firefox and Chrome Developer Tools

The major browsers have in-built tools that help in the editing of any site as they will allow you to view and edit HTML and CSS of the site, work with JavaScript and all this you can perform from your browser window. Wordpress theme development becomes fun when you use features like this.

Firebug

It is again extension of Firefox browser that has lately become the favorite of WordPress designers and developers and it has the capability that gives you the authority to make changes in any live site.

Web Developer

This is the best tool for the designers who are looking for a tool to develop responsive design.

Pictura

This is a free tool that allows you to browse through the vast image database of Flickr and then select the image that you want to use in your theme.

Free Icon Maker

Whenever a website or app is developed most of the time is spent on the designing of logo and icon. However, using tools like “free Icon Maker”, the Wordpress plugin development process becomes fun.

There are numerous other tools that can make your life very pleasant if you are into WordPress development.

Why Magento for eCommerce Website Development?

Today you look any corner of the digital eCommerce world you will see everybody talking about Magento platform and most of the online stores are developed on it. However, have you ever thought why this much hype? Why Magento is so popular? Is it really so good? Well, Magento has such features and functions that we will discuss that makes it reliable and popular.

Everybody know that WordPress is the strongest content management system available in the market but now magento also has developed similar system taking to closer to WordPress when it comes to CMS, Magento Community Edition is the solution as it can be downloaded freely. Today most of the Magento developer Melbourne are making use of this latest features to make their customer happier.

Read more: http://www.sooperarticles.com/internet-articles/web-development-articles/why-magento-ecommerce-website-development-1475836.html

Must Know Built-In Options in WordPress for Developers

Wordpress was launched for the people who enjoy blogging and it had taken the whole blogging market by a buzz, but today it has become one of the most popular eCommerce web development platform. It is also considered as the strongest content management system in the industry. Now the latest version of WordPress has many in-built options and functions that are very beneficial for the website owners.

Below mentioned are few of the latest built-in features:

Live Theme Preview

Now when you go through the list of themes that are inactive on the Manage theme page, you will see an option to preview that theme live. Once you click that option it will show you exactly how your website will look if that theme is selected.  

Read more: http://www.sooperarticles.com/internet-articles/web-development-articles/must-know-built-options-wordpress-developers-1475812.html

3 tips on How Magento is the Right Marketplace choice

The learning curve of Magento as a successful e-commerce platform is steep in nature. The choice of what platform to choose when building an e-commerce based website depends on how user friendly, optimized and cost effective it is. By stating that the learning curve is steep it is meant that in the beginning a bit of a struggle is involved in understanding this platform. Still, it is considered to be the right tool for the job.

3 tips to state that Magento is the right marketplace choice: -

Powerful and Flexible Platform –

Magento provides powerful features of reporting, immense customization's, manages complex calculations etc and this is the reason most serious website owners are risking to use it for their Magento web design and development purposes. Using its powerful admin panel and usage of XML modules one can customize their online marketplace in whatever manner they desire. 

Read more: https://www.apsense.com/article/3-tips-on-how-magento-is-the-right-marketplace-choice.html

Most Common Errors Faced By Developers While Working on WordPress with Solutions

It is common for a WordPress developer to try to get their hands on dirty codes and tricks in order to create unique and more attractive blogs. So, developers try with different codes, install different plug-ins and test various methods. However, while working in such way there are high chances of experiencing errors and many times it frustrates the developer.

Today we will discuss about various errors that are experienced by the developers and tricks to solve it.

Email retrieval of Lost Password not working

This is the most common error faced by the Wordpress development teams. Usually when the password is lost or forgotten, you click the option of “Lost your password?” abd get the link to reset the password, but if it is not working then you are stuck. However, you don’t have to worry there are other ways to retrieve it, you need to login to cPanel, go to phpMyAdmin that comes under databases and look for wp_users. There you check for your WordPress database and it will have your user name, once you click on your user name you get the option to reset the password by changing the value of user_pass. Your problem solved.

Read more: http://www.sooperarticles.com/internet-articles/web-development-articles/most-common-errors-faced-developers-while-working-wordpress-solutions-1470394.html